Just a quick reminder that we'll be in Den Bosch these coming days.

We're not only bringing our Flower Constellations and Waterworks-sets, we'll also be trying out our very own line of plantable postcards and giftlabels as well as new seed-package labels.
I've had a lot of fun designing these, so i hope they'll be well-received. Fingers' crossed!

And that's not even all of it: Visitors to the fair will get a very first sneak peak pf the new Flower Constellations Helios (for pits and bulbs) and Ophiuchus (for larger vases and bigger stems)

​OBJECT Rotterdam has come and gone and it was super fun to be part of, and we met many wonderful people and sold quite a few Flower Constellations and Waterworks-sets and got great reactions in response to our ReCabinet and new Wren & Kiwi lamps, and we'll definitely be back next year, and we didn't take enough photo's but here are a few shots of the weekend, and you should have been there.

That's it.
​
​Bye.

Photographs by House of Thol, Roza Schous, Masha Bakker photography, Friso Wiersma

We participated in the MKB Export Award 2018 and are part of the Top 9!

The MKB Export Award is organised for the 6th year in a row by TNT Netherlands, The Netherlands Enterprise Agency (RVO.nl) and Royal Organisation MKB-Nederland.
Of the more than 100 contestants, the Jury nominated us and 8 other companies. 
​
The winner will be revealed during the event 'Klaar voor de start? Export! ("Ready? Get set! Export!) on Tuesday March 19th 2019.

Who knows, we might be succeeding last years' winner Anne Pleun van Eijsden of 'On the Rocks' and go home with the prize: amongst others a transport cheque and business partner scan!

It all started with our participation in the Paris fair Maison&Objet last September, for which we applied for an Export Mission Voucher.

After the fair we got invited to join the MKB Export Award, and since we really think we can conquer the world with our Flower Constellations and can use a little boost to get us going, we applied.

In January we received a phonecall from the organization surprising us with the news we're on the shortlist!
Early February we got to show a small part of the jury around House of Thol headquarters, and tell them all about our designs, projects and plans for the future.
We had a lovely chat, as i'm sure they had with all other eight nominees.

Now all that's left to do is wait..... With our fingers crossed...
We'll keep you posted!

Last week we asked what you thought should be the new Dutch Master Wrapping paper (remember?).

Thank you for your lovely response!
I'd love to say it was a tight race, but Amrosius Bosschaert won by a mile. ​Only a few respondees preferred the Dutch classic by van Gogh.
​
A few examples of your reactions: 

We wasted no time at all getting the new wrapping paper printed.
The paper came in right before the weekend and  has been added to the Flower Constellations wrapping options in our webshop.  

Now how's that for a lovely spring of a present?!

ps. New gift-tag options will follow soon!

Only 1 (ONE) week to go before our presentation at Object Rotterdam should be ready to roll.
We're about to be starting prep on lighting and stands in just a minute.
Still quite a few final decisions to be made, i'm afraid.
But i'm sure we'll  make it work.

Before we head to our workshop however, i wanted to celebrate the Object PR-department for getting the expo out there.
We're super happy with our designs being part of some of the online press-coverage of Object Rotterdam.

Architectuur.nl wrote a lovely piece about Object and used a photograph of our reCabinet in their article.

Read the whole piece here (in Dutch)

Studio Perspective zoomed in on all sustainable designers at Object. 
We're ever so happy to be part of this list.

Check out their selection here (also: in Dutch)
​(ps. added bonus: you can win two tickets for the fair!)

​Alright now, time to get ourselves in the workshop and get things ready for Object.
Will we see you there?

After moving to our rural home in Overasselt two years ago, we (or i) immediately started fantasizing about our garden. 

I actually bought a permaculture book (bible) months before moving and started with big plans to turn our land into a lush and fertile eating forest.  
​With no prior gardening experience to speak of, you can guess how that went down the first year...

You guessed correctly: although we did have a decent strawberry and pumpkin harvest, our garden is not so much a fruit and veggie heaven yet.

However i have hopes that with a lot of time, practice and soily hands, we will get there eventually.
We made great strides last fall planting 16 fruit trees in the meadow. It will take them a couple of years to bear fruit, and i guess so do my gardening skills.  

However, gardening did become a new love of mine. 
And i'm definitely planning on freeing up more time this season to tend to my greenery. 

The TuinIdee ('garden Idea') fair in Den Bosch in late February is a brilliant place to start the season. 
And we'll actually be at the TuinIdee with our designs!

​Participating in the fair is kind of an experiment, and we have no idea how this will turn out. 

But even if our designs aren't a match with the visitors and we don't sell a thing, at least i'll be getting my fair share of gardening inspiration.

We'd love to see you there!

21-24 February
10:00-18:00 daily
Brabanthallen Den Bosch
free shuttle-service from the train station

<Get your tickets online with a discount>

We always try to keep track of whenever a design is mentioned in a magazine, so we can get our hands on a copy and be proud about it at the time the issue is actually in the stores.
But sometimes we miss the memo, and a magazine is already out the stores before we can catch on and get our hands on a copy.

We were a little late to the news the Flower Constellations were featured in 2018' last issue of magazine Buitenleven.
Although we don't actually have a hard copy in our possession, luckily we did receive a pdf of the piece (which you can find below).

Super happy with the spotlight. Thank you Buitenleven! 

Last fall we wanted to do something special for the Holiday season and designed custom Flower Constellations wrapping paper based on Dutch floral still lifes.
Remember? (click)

​You helped us out by letting us know which masterpiece you liked best, and we ended up with lovely rich colored Rachel Ruijsch wrapping paper that turns your Flower Constellation in a super chique present fitting for the Holidays.

We're still in love with the beautiful still life of seventeenth century Dutch master Rachel Ruijsch.
​Yet the dark and saturated colors in the painting might be more of a winter thing

We literally spent hours in the public domain (thank you World of Driftwood) to find bright colored paintings that would make good wrapping paper.

This time we looked though the extensive archive of Dutch painters and, with spring colors and brightness in mind, narrowed it down to these two options:

This Dutch painter was one of the first to specialize in still life floral paintings and started a trend that went on for centuries.

Although his work is highly sought after, Ambrosius Boschaert the elder does not have a large portfolio. His time was mostly spent working as an art-dealer.
Even more reason to make sure his trend-setting work is not forgotten.

Van Gogh is one of the most (in)famous artists of our country, and made quite a few floral paintings. 
​
Although happily colored, the timing of this painting of irises in a vase (May 1890), is rather gloomy: Vincent would die from complications after a self-inflicted gun-shot wound two months later. 
Maybe not so happy-go-lucky, but an important piece of Dutch art history.

So, what do you think?
Should we go for the important Dutch staple Van Gogh, or choose the painting from the master who may have started it all: Ambrosius Bosschaert?

That way we'll have the new wrapping paper ready to go for Object Rotterdam

It took some organizational skill and a lot of family help to schedule ourselves kid-free and in the south of the country on Saturday and be able to take a day-trip to Paris.

​That's making it sound a lot more romantic than it was: What it came down to, was us spending 9 hours in the car for 5 hours at Parc Expositions Villepinte (+ a short joyful stop at a hypermarché).

It was all worth it.
We brought Champagne and cheese to officially celebrate the Wren and Kiwi launch and shared a festive toast with Ay Lin, Casper and the Ay Illuminate crew.

​Seeing our designs displayed in the Ay Illuminate booth and how well they fit in with the rest of the Ay Illuminate collection made it all come together, and it was wonderful to experience the response of the M&O public.

After enjoying the company at the booth for a while, we did a quick (three hour) round of the fair that was way too short to see anything yet left us both with sore feet (11.000+ steps according to my phone).

All in all this flying visit took us 14 hours, and i'm so happy we went.
​Below you'll find a few more snapshots of the booth and our trip. 

​Have you been to M&O?
​What did you like best?

We had to bite our tongues for sooo long and keep this project under wraps...
But the day has come: We can finally proudly present to you the Wren and Kiwi lightshades we designed for Dutch lighting brand Ay Illuminate.

Over the past two Years, we've been working together with the lovely people from eco- and socially conscious label Ay Illuminate to design a lightshade that would not only be sustainable and reparable, but would also be suitable for production at a social workplace in the Netherlands.

Our workshop is filled with the models and prototypes we made during the different stages of the design and product development proces.

Our brief was simple, yet challenging: design a lamp that is made of sustainable, preferably recycled materials and take into account it has to be produced in the Netherlands by people working at a sheltered work environment.
And of course it has to fit in with the Ay Illuminate collection, best known for its tropical natural feel and artisan craft production methods.

After exploring several material options we came across Luxaflex: the horizontal aluminum window slats are often discarded from office buildings and can be found in many thriftstores.

we quickly figured out that to set up a continuous production of lamps, it's impossible to rely on discarded window dressings.
​When we studied into the aluminum slats a bit more, we discovered they are in fact made of 98% recycled aluminum. A great material to put to use in a new product. ​

Unfortunately it turned out to be quite an adventure to get the aluminum slats we needed on a lengthy roll. 

By stubbornly e-mailing, calling, e-mailing again, calling again for many months by Thomas, we finally got through to the right people and received the right material to produce our prototypes with.

(Unfortunately we pretty much had to go through the same ordeal to get the material for production.)

And thus began the final puzzle: we designed frames in different shapes, with the slats running over them, through them, under them. We let the slats travel back up for a nice finish and layered look, used our Solidworks skills to pretty much draw out every silhouette we could think of. 

We tried all kinds of different metal thingies (by lack of a better word) to secure the aluminum bands without glue or fasteners and went through lengths getting the right size delivered. 

We designed the frame as a flat pack kit, clicking into eachother as a puzzle. Happy to be working together with the lovely people from Samosa Nijmegen for excellent and fast lasercutting.

We used 6 mm poplar multiplex, tried 5 mm and went back to 6 mm Ecoplex when the final 5 mm testpiece came out wobbly.

So many little things were adjusted and tweaked before the Wren and Kiwi were finally deemed fit for production.

Thomas spent quite a few days at the Tomin Group deliberating and explaning the way the lamps should be finished and assembled.

These next few days the Wren and Kiwi lamps will be on display during Maison & Objet in Paris. 
For this special occasion they will be joined by their larger sibling, the Wren XL.
We installed the XL in our living room a few weeks ago to test te effect, and its impressive size dwarfed quite a few of our pieces of furniture.

After all our hard work, we're excited about the launch of the lamps in Paris and will be at the fair to see them with our own eyes this Saturday.

Come say hi if you're at Maison et Objet this weekend, we'd love to see you!
Ay Illuminate can be found in Hall 5A, R54/S53

Want to know more about the wren en Kiwi lamps?
Practical information and a link to Ay Illuminate can be found in the product description:

Fleur Magazine is the Belgian professional florists journal and is packed with great advice for anyone running a florist shop as well as pages filled with inspiration, new designs and background information about plants and flowers.

Personally i was pretty impressed with the overall look of the magazine and the articles, that are fun and interesting to read, even for non-florist me.
​
I love how the magazine provides the floral entrepreneurs with hooks and stories that can help sell more flowers and plants.

We are over the moon to be featured in this lovely publication with not only one, but two products. Check it out!
When clicked, the images should enlarge in a lightbox so you can read the actual (Dutch) text.