Truth be told, i used to consider the Chrysanthemum somewhat of an old fashioned flower. I don't know what that notion was based on, but the flower never really appealed to me.
That started to change when i accidentally mistook one for a Dahlia when i was at the florist a few weeks ago (not that uncommon, apparently).
Another large bright yellow flower head ended up going home with me. 
And lo and behold: three weeks later, it's still standing!
Add that to it being the official fall flower, and i decided to dive a little deeper into the Chrysanthemums origins, meaning and care advice.

The Chrysanthemum is a herb, and cultivation has been recorded in ancient China as far back as the 15th century BC.
The Chrysanthemum, or 'Pinyin' (菊花) was grown for the healing qualities of all parts of the plant, from the roots to the young sprouts, the petals and the leaves (more about the healing qualities of Chrysanthemum <here>).
It became part of the 'four gentlemen', representing the four seasons: blossoming plum for winter, orchid for spring, bamboo for summer, and the chrysanthemum for autumn.
​Hundreds of poems are written about the flower and on the 9th day of the 9th lunar month each year, the Chrysanthemum plays a big part in the Chinese double ninth festival.

In some European countries (France and Belgium for example)  chrysanthemum have been used as funeral flowers for years, symbolizing a respect for the death. 
At the same time the colorful flowers are considered positive and cheerful in the US (except in New Orleans).
In Victorian floriography (the language of flowers) the red chrysanthemum stood for love, whereas the yellow chrysanthemum symbolized a love taken-for-granted and the white variety is used to communicate truth, loyalty and honesty.

Looking into the many available cultivars made me realize why i wasn't really into Chrysanthemum. The multi-headed small-bloomed variety that is often used as a bouquet filler is not a love of mine.

I am however a fan of the larger single-headed cultivars. And there are plenty to choose from! Focusing on the cultivars with one flower-head only, there are 6 main categories: Pompon, Double, Incurve, Mop Head, Single and Spider. 
I prefer the types where the full inner floret is hidden by petals, and especially the ones that are made of two colors.
For some online inspiration, i found this list of gorgeous cultivars at Love 'n fresh flowers.​

We often used to see Chrysanthemums packed close together into an air-less bouquet, which i think is just a shame of the beautiful heads.
Botanical science agrees with me here: As with many cut flowers, the Chrysanthemum will stay fresh much longer when their stems get room to breathe.
With flowers this large and expressive there's really no need to cram a lot of them together anyway. A few will do just nicely. 

So... once you found yourself some nice blooms, here's what you do:

Chrysanthemum can be bought year-round, but are in season in September, October and November, so best get them then.

In the Netherlands, the flowers are usually grown in glass houses, and more and more sustainable practices are surrounding the cultivation.
Many growers have turned to using insects instead of pesticides, and ever more businesses use LED lighting in combination with self-generated green energy.   

It is also quite possible to grow Chrysanthemum in your own garden.
They come in both perennial as well as annual varieties and, as mentioned above, a galore of shapes, colors and sizes.
That said: the varieties that are most sold in garden centres are usually that of the smaller bushy multi-headed kinds.
The longer stemmed one-headed chrysanthemum sold as cut-flowers at florists can be slightly more tricky to grow.

It being such a tough flower means a bouquet can be enjoyed for up to three weeks, making chrysanthemum both a great sustainable and economical choice.

Added bonus: if you were to use the petals in some kind of tea, it would be an even more low-waste deal.

In many ways, this years' ShowUP (fall edition) couldn't have been scheduled at a better place or time: the forced venue-move to Brabanthallen Den Bosch meant many more professionals from Belgium and Germany braved the trip to the Netherlands. 
Whereas if ShowUP would've taken place in the normal location of Vijfhuizen, the international guests might have skipped the fair altogether to avoid the -at the time- Covid-red district around Amsterdam.

And, let's be clear: the fair took place just in time. And i mean JUST...
Thomas and i dismantled our display Monday evening while listening to the new Covid-measures by Prime Minister Rutte in the latest Corona press conference.
I'm not sure if ShowUP could've taken place had it been scheduled a week later.   

But it did: we got to go there and lots of people showed up and we got to meet so many interesting entrepreneurs and professionals!
Great to see so many people are not letting themselves get knocked down: Even in these trying times, many shops were ready and even eager to place orders for the gift-giving season that's ahead.
We will be updating our store locator soon!

Here you'll find a few images of the presentation we set up and the novelties we showcased.
We even had an Expo movie made to give you an idea of the athmosphere. It turned out a bit orange, and somehow Thomas managed to duck the camera, but at least you get an idea about the athmosphere.
Scroll down to check it out!

Couldn't make it to the fair and would love to learn more about wholesale possibilities of our designs, don't hesitate to get in touch!​

At House of Thol we always design and make the things we miss to make our everyday easier and greener.
Slowly and steadily we're building our collection, creating more solutions for a green daily life every year.
It's now gotten to a point where we've outgrown the three-fold folder and created the very first House of Thol catalogue.

We designed the catalogue specifically for ShowUP, the trade show for Home and Gift taking place September 27th and 28th (<click for more>).
Because we wanted to print on eco paper, we had to take a little extra lead time into account, and as a result the catalogues arrived with plenty of time to spare.

Check out the online preview via the link below, or send us an e-mail to request a hard copy of the catalogue.

It's almost time to show up at ShowUP!
The Brabanthallen in Den Bosch will turn into an indy-brand trade show on Sunday September 27th and Monday September 28th, and we'll be part of it!

We're so happy that this trade show for Home & Gift is going to happen!
(At least, i'm writing this with less than two weeks to go, and we don't know what the situation will be in a few weeks, but for now it's all systems go!)

While we're frantically designing the booth and getting everything ready for a showcase of the House of Thol collection, we wanted to officially invite you to the show!
​
Entrance is free, but: ShowUP is a Trade Show and only accessible for professionals from the segments Home Deco, Gifts, Lifestyle and Kids.
Click the link below to visit the ShowUP page and register. 
Please note: this time the fair is taking place in the Brabanthallen in Den Bosch, so don't accidentally drive to Vijfhuizen...

We'd love to see you in the Brabanthallen and reconnect.
These past months have not been easy for anyone, and it looks like we're going to deal with the current situation for a while longer.
It'll be great to just talk to people and see how everyone is dealing with Corona and making the best of it in these trying times.
Both Thomas and i will be there both days and are looking forward to having a chat!

Won't be able to make it?
We'd love to be in touch and send you our catalogue.
Prefer to meet face to face? We'd love to chat via a video-connection.
Just pop us an e-mail to set it up!

ShowUP @ Brabanthallen
Diezekade 2
5222 AK Den Bosch

Opening hours:
Sunday September 27, 09:00 - 13:30 and 14:00 - 19:00 hrs
Monday September 28, 09:00 - 13:30 and 14:00 - 19:00 hrs
NB register soon to get yourself the best timeslot!

While working on the preparations for ShowUP Today, I stumbled upon a few old photographs and a blog-post from two years ago.
Turns out we officially launched the Flower Constellations on August 27th 2018. That's two years ago to the day!
Happy Birthday Flower Constellations!

On one hand the launch seems like Yesterday, while on the other i can hardly remember when we didn't have the Flower Constellations in our collection!
(Kind of like with kids, but without the actual humans growing)
(Come to think of it: hopefully without the terrible two's)

Over the last two years, the Flower Constellations brought us so much: not only a product to share with people all over the world, it also contributed to us winning the MKB Export Award last year and more recently to Thomas being able to quit his 1,5 day side-hussle as a teacher at the Willem de Kooning Academy and having both of us working (more than) full-time for House of Thol.⁣

Therefore we'd like to thank each and everyone of you who helped sharing the story of our Flower Constellations. ⁣
Together we can spread the love for easy green living.⁣
Thank you guys! On to the next crazy times!

To celebrate the Flower Constellations' birthday with you and help you spread the love, we've created a special discount code making it possible to order two Flower Constellations for €35,-: Keep one and gift one!

To get the discount, order your two Flower Constellations at shophouseofthol.nl and make sure to enter code '2for35' in the box on the bottom left at check-out.
Happy giving! 

For a while there we were hoping we could just hold tight for a few months and everything would be back to normal...
By now we are well aware this will take a bit longer to overcome, but we're not deterred in our international mission and signed right up for the Salone Del Mobile in Milan next year.

We are setting our sights to a new spring when the world will be slowly getting back to -what we hope will be a greener and more sustainable- new reality.

So hang in there.
We're looking forward to seeing you at the Palazzo in April 2021! 

Ok, officially it's not summer from June 16th to 21st, but the weather will hopefully be sunny and bright around the summer solstice.

With nothern Italy being one of the first Covid-19 epicentres of Europe, all major events for the coming months have been cancelled or postponed.
As is the Salone Del Mobile, originally planned April 20-26th, it was rescheduled two months later, to June.

Let´s hope the virus will have withered out when the temperatures start to rise and in June we'll have nothing more to worry about in Milan than where to get the best antipasti in town. 

Being born and raised in Loon op Zand, where the first official Dutch patient is from, and with a large part of my family living there, Covid-19 is already closer to me personally than i had hoped.

The fast spread of the virus is worrying, but the spread of the fear surrounding it, might be more dangerous still.
We're quite remote at the headquarters so it'll be business as usual here.  
We had a small delay with a brass delivery from Hong Kong, but thus far, that's all we noticed.

We're hopefull that come June, we'll indeed be enjoying a Milan summer breeze! Looking forward to seeing you there!

As House of Thol we design the things we need: durable products that help us with a sustainable and green daily life. 
We're super excited that products so close to our own heart receive such an enthusiastic response from all over the world. 

These past years we've expanded our portfolio and purposely created products that are functional, durable, affordable, gift-worthy and ready to ship all over the world.

​Slowly but steadily our reputation for easy green design is growing, both within the Netherlands as well as beyond our country's borders.
​We're ready to accelerate that growth by purposely setting our sights to our neighbouring country: Germany.

We've had a great German test-run during Passagen Cologne this January. It was the enthusiastic responses of the Cologne crowd that made us decide to participate in the MKB Export Award 2019: an extra push would come at the perfect time!

The winner of the MKB export Award will not only receive a year long membership of MKB Nederland and a RVO business scan, but also a €15.000,- export cheque by TNT Netherlands and a language course at the 'nuns of Vught': language institute Regina Coeli.   ​

From the 125 submissions we made it to the last 9, and after a visit at the House of Thol headquarters of a small committee, we are now part of the top 3!

The winner of the award will be anounced at the 'Klaar voor de start? Export!'-event in Vught on March 19th.
​We'll be keeping our fingers crossed... and keep you updated!

Anthurium are lovely flowering plants with an exotic origin that are grown in all types and varieties in greenhouses across the Netherlands.
The plant is a great air purifier, with long lasting flowers coming in a large variety of shapes and colors.

Anthurium.info was created to showcase the many beautiful Anthurium species cultivated by Dutch breeders.
The website doesn't only offer information about all kinds of Anthurium in 4 (FOUR) languages, it also aims to inspire with original content about anything that has to do with caring for and styling with Anthurium.
Read about the sustainability of Anthuriums, how to best care for the plants or learn how to create an Anthurium Kokedama. 
​A visit to Anthurium.info is definitely worth your time!

We're super happy floral designer Bob wrote a lovely piece about our Flower Constellations and how to use them.
Check it out here in <English> / <Dutch> / <German> / <French>

Passagen Interior Design Week Cologne is Germany's largest design event. It's pretty much the 'Fuori Salone' event of the huge IMM furnishings fair that takes place in the Koelnmesse in the same week.

A few years ago we met sweet Claudia Schaaf during the Dutch Design Week and she invited us to showcase our work in her lovely Salon Zwei during Passagen 2016, as part of the Ehrenfeld Design Parcours. 
​
With a taste for Dutch Design, Claudia presented a different Dutch Designer in her shop during Passagen every year for the past 6 years, and now it's time to bring it together.

For this years' Passagen, Claudia teamed up with Buro Sabine Voggenreiter to curate an exhibition about Dutch Design at the Designers Fair at the Pattenhalle in Ehrenfeld. 
We're super happy to be part of the line-up that also includes Studio Lorier, Foekje Fleur, Nord Interior Design and Mo Man Tai​.

But that's not all! Our designs will also be part of the colorful 'We love Dutch Design' presentation at Claudia's homebase Salon Zwei. 
And from Passagen onward, Salon Zwei will be a House of Thol vendor!

Dutch Design Cologne revisited
Passagen Designers Fair @ Pattenhalle
Christianstrasse 82
50825 Koeln - Ehrenfeld

Open 13 - 19 January
Mon-Wed: 12:00 - 20:00
Thursday: 12:00 - 23:00 - drinks from 18:00
Fri-Sat: 12:00 - 20:00
Sunday: 12:00 - 18:00

6 years Dutch Design
Salon Zwei
Gutenbergstrasse 2
50823 Koeln - Ehrenfeld

Open 13 - 19 January
Mon-Fri: 12:00 - 19:00
Sat-Sun: 12:00 - 16:00
NB drinks on Thursday 16.1 from 18:00

This season we're going to try something new. We'll be participating in a Christmas Market!
And not just any Christmas market: the Amsterdamsche Kerstmarkt, to be precise.

As a sucker for Christmas tunes i'm very much looking forward to 4 days of Jingle bell cheer and gluhwein.
And since the market is open to everyone and has a fun programme for all ages, this is definitely a place to spend some time in the Weekend before Christmas. 

Come find us, get your Holiday presents at our stall and i'll lovingly wrap it to make sure your gift will stand out under the tree. 

<Read all about the market here>

It's almost December and Sinterklaas is in the country!
With our boys being 4 and (just) 7, our household is all about the Saint and his nimble associates.

With just a few weeks to go till Pakjesavond we know the struggle of having to find gifts for all your loved ones while steering clear of the socks, chocolate & shower gel clichés.
Look no further: 
The brass Flower Constellations are a great personal gift for any flower lover (and who doesn't love flowers?); Waterworks makes it super easy for anyone to care for their houseplants; and growth constellation
Helios is perfect for anyone who'd love to watch a plant grow from an otherwise discarded avocado pit.

To help you along, you can now choose to have your order wrapped in Sinterklaas-themed wrapping paper!

The 'Grote Nederlandse Kunstkalender' or 'Big Dutch Art Calender' is a beast of a calendar: weighing more than three (3!) Kilograms, the calender features a new piece of Dutch Art every day of the year.

A mix of fine arts, photography, illustration, product design, architecture and graphic design, the selection consists of work by upcoming talents as well as from big names in the Dutch world of art and design.

Or go ahead and get the calender for your significant other so you can enjoy a full year of Dutch Art together. 

The Grote Nederlandse Kunstkalender can be bought for €34,95 (ex. shipping) via Trichis.

//Read more about the calender here//

First of all, eating an avocado is really good for you! They're packed with vitamines and healthy fats and contain even more potassium than bananas.
​
In our household we're a big fan of a salmon & avocado poké-bowl, and there are many more great recipes to be found online.  
Can't be bothered to go recipe-hunting: simply go for the avocado-on-toast for an easy snack.

Please note: avocado are imported and use a lot of water, so they come with a footprint. Bought from Kenya, Peru, Mexico and Spain, they're labeled an alright choice by Milieucentraal (environmental label B).
​
Whatever you do, eat your avocado when it's ripe: check the stem to be certain (here's how this works). 
Here's a little help to store your avocado in the best possible way.

Gently remove the pit from the avocado without damaging it and clean off all residue. 
Leave the pit in a jar of clean water for 24-48 hours.
​
If you want to, you can carefully peel off the outer layer of the pit, exposing the pale wood-like seed. 
Some say this can speed up the germination process, or do it because they simply prefer the look.

Wrap your clean pit in a moist paper towel and put in a plastic bag. Store the bag somewhere dark at room temperature  (in a cabinet is perfect)​
​Check the bag every three days to see if the towel is still moist and/or if the first sprouts are showing yet (can take up to two months). 
​Once the first roots have grown about 2 centimeters we're ready for the next step. 

Get out your Helios constellation and customize the size of the star-shaped opening by folding the perforated lines.

Find a glass vessel (D5,5-8cm) and fill with water. Either go for a used jar or a nice vase: ideally something that's easy to clean and you'll want to look at for a while.

Lay the Helios disk centered on top of the jar/vase and push the inner brass circle downward to fit.

Carefully place your sprouted pit in the disk, making sure the roots are under water and the leaves leaves have room to grow up towards the sun.

Change the water every few days to keep the growing plant happy and the developing root system visible.

When the stem reaches 20 cm, cut back to about half to force the creation of more roots.

​If you want to, you can occasionally add nutrients to the water for stronger growth.

We've had avocado plants on water thrive for years, with an ever growing root system to enjoy under water.
​
If you're serious about growing an avocado tree make sure to move the plant to soil and keep in a warm and light environment.
(if you can use a little help watering your potted avocado plant, we've got you covered).

Enjoy your homegrown greenery!

Last weekend we spent 4 days in sunny The Hague at chique art/design festival 'Masterly The Hague' - Not only was the festival taking place in a beautiful setting, we were blessed with great weather and many enthusiastic and lovely visitors!

We were super happy with the great presentation of our work: the bathtub being flanked by this gorgeous 1930ties silk Kimono that was on loan from the Gemeentemuseum The Hague, and the over all high quality athmosphere at Hoogsteder & Hoogsteder.
Also not too bad to share a room with skillfull glass artist Geir Nustad and be a temporary direct neighbor of Orange or Red, Bibi Smit and Thed Konings.

And, lest i forget: we worked together with Ceramist Henriette Meijer to create a stylish floral setting at the entrance of Museum Bredius.

Since we were pretty much talking all the time, we didn't get to take that many photographs. 
Luckily plenty of others did!
Here's a few of the pictures we found online. All images link back to the photographer or account we found them.

Thank you Nicole Uniquole and the Masterly The Hague organisation for a lovely festival!  

Summer might not even be officially over yet, With the fall tradefairs all taking place this month, the Holiday Season already started in retail-land!

Because we're very familiar with the challenges involved with designing and marketing your own products, we created a 'Get it at the Creatives' gift guide filled with affordable Dutch Design.

Check it out, because all these creatives are still out there making beautiful things that you should definitely add to your wishlist!

Since we first launched the Flower Constellations, we've been lucky enough to be featured in quite a few publications, both on the web as well as in print.

Because we're super proud of these mentions, we've dedicated a webpage to them -an online cutting file, so you will-, on which we've made an overview of all Flower Constellations publications we could find.

= Check it out here =

Whenever we need photographs of our designs, we turn to one very talented lady: Masha Bakker Matijevic of Masha Bakker Photography.

I've known Masha since high school, yet that's not the main reason why we love working with her: with her keen eye for lighting and composition, she always delivers gorgeous and timeless pictures that are ready to share.

Our last photoshoot was last spring and i wanted to take a moment to share the lovely series she shot of our Flower Constellations as well as the Ophiuchus & Helios constellation.

Interested in using these photographs in a publication? Everything and more can be found in high resolution in our image bank. Get in touch for a log-in!

Please note: We're happy for you to share our work and photographs, however, please mention the source and photographer.

After weeks of summer adventures and waking up without an alarm clock, we brushed the boys' hair this morning and dropped them off at school with suntanned faces eager for a fresh year.

Recharged and with our hands freed again, we're ready to take on the coming months.
We might as well... there's loads to be done!

To get the new season off to a running start, we've set up a Back to School discount of 10%!

So get your Waterworks sets now and keep those plants alive, start growing your avocado tree, get yourself a Flower Constellation to stylishly arrange the cut flowers from your garden (even the ones with thicker stems) or simply stock up on presents for upcoming birthdays!

To receive the 10% discount, use code 'BacktoSchool19' at check-out and ten percent will be deducted from the total amount of your order.

The discount code is valid on all products up to September 8th.

We're super excited that only one year after we launched them, the Flower Constellations are now available in the United States of America!!! Yeah!!

Uncommon Goods, webshop for unique gifts, home decor and more, picked up on our design a while ago, and after we sent over a few samples, the sales team gave their go and we shipped the first batch to the US right before our summer break.

So for all of you lovely people living in the US who can use a stylish tool for stellar flower arrangements or are looking for a flowery gift for a loved one , head over to UncommonGoods.com and order Flower Constellations now!

Not living in the US?
Our products are now being sold in 13 different countries around the world, so with a bit of luck there might be a store near you!
Check out our Store Locator for more information.

This September will mark the second edition of Masterly Den Haag.
Masterly started out as a festival celebrating Dutch high craft in Amsterdam, and over the past years became a Dutch staple of the Fuori Salone programme during the furniture fair in Milan in April.

Nicole Uniquole, the initiator and driving force behind Masterly, has a love for things that are well made: both now and in history.
Situating contemporary Dutch Design in a classical environment creates an interesting tension between the 'now' and the 'then'.  The beautiful locations she uses as a backdrop are always worth your visit.

We're super happy to be part of the Masterly Festival this year, and proud to be coupled with the painting Jan van Ravesteyn made of Amalia van Somst.
​
Amalia came to Den Haag as a refugee at 17 and went on to marry Stadtholder Frederik Hendrik, thus becoming the original matriarch of our Dutch Royal family of Orange.
​In her married life, lady van Solms worked towards elevating the position of her husband and family.
​She showcased her collection of paintings and porcelain in refurbished or newly built grand houses and palaces with lush gardens.

In 1641, Amalia married her son Willem II to young Mary Henrietta Stuart, Princess Royal, making grandson Willem (William) III a true prince of Orange who would become monarch of England, Scotland and Wales in later life (but not without a battle).  

As lovers of Flowers, we're drawn to the beautifull embroidery lady van Solms is depicted wearing: showcasing the long love the Dutch Royal family has for flowers. 
A perfect match with our Flower Constellations!
Did you know descendant and namesake Catharina-Amalia, Princess of Orange, has a tulip named after her?

Sisters Astrid and Linda, both creative minds, have put their love for all things beautiful and special to digital paper with their blog 'No Ordinary Tales'. 
On it, they share DIY's, recipes and all creative things they come up with. Once every while, they share the work of a fellow creative entrepreneur or creative hotspots to visit.

We're super excited Linda and Astrid wrote a lovely piece about our Flower Constellations last week. Thank you so much for sharing!
You can read the full post here.
It's in Dutch, but even if you don't speak the language, their photographs are worth your click!

This Helios Constellation might be the latest addition to the Flower Constellation family, its idea is actually what started it all.

Years ago we designed a pit-frame that would fit a variaty of jars and glassware, and would make it easy to sprout pits and bulbs.
​Out of our hands, the idea got shelved by the large Dutch Gardencentre company that took to it at first. 

Helios lets you stylishly grow your cuttings and pits into a water-rooted leafy plant and gives you the opportunity to enjoy the plant in full: both the sprouting leaves leaning towards the sun as well as roots branching out to soak up water and nutrients.  

Read all about Helios here.

Don't forget: order one for that special dad this week and get a free Growing Card with our Fathers' Day special - read all about it here.

We sent out two newsletters today!
One in Dutch and one in English, of course about our new Flower Constellation XL: Ophiuchus.

Didn't receive anything? Don't worry, read them here!
Also, don't want to miss anything in the future?
​Sign up now!