In many ways, this years' ShowUP (fall edition) couldn't have been scheduled at a better place or time: the forced venue-move to Brabanthallen Den Bosch meant many more professionals from Belgium and Germany braved the trip to the Netherlands. Whereas if ShowUP would've taken place in the normal location of Vijfhuizen, the international guests might have skipped the fair altogether to avoid the -at the time- Covid-red district around Amsterdam.
And, let's be clear: the fair took place just in time. And i mean JUST... Thomas and i dismantled our display Monday evening while listening to the new Covid-measures by Prime Minister Rutte in the latest Corona press conference. I'm not sure if ShowUP could've taken place had it been scheduled a week later.
Happy chats and resilient entrepreneurs
But it did: we got to go there and lots of people showed up and we got to meet so many interesting entrepreneurs and professionals! Great to see so many people are not letting themselves get knocked down: Even in these trying times, many shops were ready and even eager to place orders for the gift-giving season that's ahead. We will be updating our store locator soon!
Here you'll find a few images of the presentation we set up and the novelties we showcased. We even had an Expo movie made to give you an idea of the athmosphere. It turned out a bit orange, and somehow Thomas managed to duck the camera, but at least you get an idea about the athmosphere. Scroll down to check it out!
Couldn't make it to the fair and would love to learn more about wholesale possibilities of our designs, don't hesitate to get in touch!